Meet the Clif Family, and their latest “bar,” Velo Vino.
|May 16, 2013||Posted by jpnews under All the News That's Fit to Eat||
We knew that Clif was known for bars: Clif Bars, Mojo Bars, Luna Bars, but now a wine bar?
Who would ever believe that some toasted oats and rice crisps would lead to this?
When we created this piece for Gary Erickson, founder of Clif Bar and his wife, Kit Crawford, we got a whole new view of their character and vision.
First, did you know Gary started his career in a bakery? Yup, emulating his mom who was a great cook. His idea was to make a better tasting, more food-like energy bar rather than stuffing down his sixth Power Bar– the bitter pill– on an endurance ride. Kit grew up in Fremont, and had fond memories of all of the produce; the beautiful fruit and nut trees were inspiration for their latest product line, Gary & Kits, fruit and nut mixes.
Consummate food lovers, and of course avid bike enthusiasts, Gary and Kit fell in love with the Napa Valley, bought a beautiful property, and started producing some seriously delicious wine. (Try the Gewurtz!!) When they stumbled over a little house on Main St., St. Helena, they found the perfect, cozy retreat to showcase their hand-crafted goodies, or as Gary says, “all things Clif.”
Since Velo Vino is the only place to find the first class juice, not to mention a darn fine cappuccino, you’ll have to stop in, but in the meantime, take a peek.
We think this might be the Clif Family’s hippest bar yet; and funny as it sounds, the Napa Valley can really use a great wine hang.